38 Under-$100 H&M Finds That Made Me Say "Aha, You're Coming Home With Me"

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(Image credit: @waityouneedthis)

The aforementioned viral TikTok sound has played over and over again in my head throughout this entire day. My apologies in advance if you're now stuck with it, too, but in the case of these chic H&M finds, there's no better way to describe how I feel about them. The budget-friendly store has been my favorite place to buy wardrobe staples for quite some time. I'm a picky fashion editor who dabbles in designer fashion, but I often find my H&M pieces matching many of my top-quality items. It's more than possible to be the best dressed on a budget. I should know—I'm currently feeling the chicest I've felt all week in a $40 sweatshirt. 

We're currently in that time of year where comfort is simply the top priority. I've been spending the last few weeks getting my life together, setting goals, and acting on them in the meantime. For this reason, I've been leaning heavily on my cozy essentials and effortless styles. A quick scroll below and you'll discover loungewear sets I'm losing it over, lingerie that will come in handy all year, and throw-on-and-go jackets that are low-key lifesavers. I insist you go crazy here.

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Associate Editor

Sierra Mayhew was always destined to work in fashion, but she didn't know it at first. Growing up with no choice but to wear a rotation of school uniforms and activewear, her love for fashion really blossomed when she moved away for college and was able to finally define her very own personal style. Shortly thereafter, she interned at Elle magazine and instantly knew that editorial was for her. After graduating from the University of Notre Dame, she worked for ShopBazaar, contributing regularly to Bazaar.com, and finally made her way to Who What Wear, where she is an associate editor. When she’s not working, you can catch her always trying to catch a flight, trying the latest fitness craze in New York City, or exploring luxury vintage boutiques.