I Went on an H&M Deep Dive—These 29 Under-$50 Items Are Winners
H&M is a go-to store for many out there—some of my best friends included. So when those in my inner circle ask for my recommendations on fresh staples that could be worthy additions to their wardrobes, I’ll often take some time to do an H&M deep dive. And that brings me to why I’m here today. On one of my recent scrolls, I uncovered a smattering of chic pieces that I deemed true winners because of their chic and versatile nature. And yep, said items all ring in under $50.
You’ll find the edit of everything below. As a note, I sent the first four items to a friend who wanted to do a little clothing shopping. Included in the overall mix is everything from sharp tailoring silhouettes to cool denim cuts to my favorite shirting style. Keep scrolling for all that and more.
Next, check out more shopping inspiration.
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
-
I Just Got Back From Europe, and Now, I Want to Shop These Trends From H&M, Nordstrom, and J.Crew
Think effortless elegance.
By Caitlin Burnett
-
I Already Failed My 2025 No-Buy—36 Under-$100 H&M Finds That Look Triple the Price
Miu Miu, Khaite, and Prada are all on the menu.
By Ana Escalante
-
I'm a Fussy Shopping Editor—30 Expensive-Looking H&M Winter Items I'd Actually Buy
This is big for me.
By Nikki Chwatt
-
My Dad Asked Me to Max Out My 401(K), But I Bought These COS, H&M, and Mango Items Instead (Sorry)
At least, I look rich.
By Eliza Huber
-
It'll Be a Miracle If These New H&M Shoes Are Still in Stock When You Press Add to Cart
They'll go fast.
By Eliza Huber
-
30 Staples From H&M, Free People, and Mango That Are Easy, Chic, and Cool
Winter dressing at its best.
By Courtney Falsey
-
Romantic Lace! '80s Leather! H&M Studio's Holiday Drop Has 2025's Most Anticipated Trends
See Amelia Gray's handpicked edit.
By Anna LaPlaca
-
The Cyber Monday Sales Are Here—This Is Everything I'm Loving From Madewell, Revolve, and H&M
Don't sleep on these discounts.
By Chichi Offor