The 12 Best Swimsuit Brands You Can Buy This Season, According to Our Editors
I'm constantly chatting with Who What Wear editors to get their takes on the coolest fashion trends of the moment and the brands they're most excited about. After all, it's our job to know what's happening in fashion, what's cool, and what's about to be cool—and my fellow editors are constantly introducing me to labels that weren't on my radar before.
With warmer weather upon us, I've been tapping them to learn which bikinis and one-piece swimsuits they're excited about and which ones they think will define fashion for the season ahead. Here, they're highlighting the best swimsuit brands to know this season. From a designer tapping into the trends everyone is talking about to their go-to brands for affordable finds, these are their favorites. Scroll to shop their picks and see which swimwear labels made it onto my shortlist.
1. Monday Swimwear
"Founded by bikini experts Devin Brugman and Tash Oakley, Monday Swimwear is a brand I can't get enough of. Its just-launched collection is packed with ultra-high-rise bottoms and retro-inspired tops and is exactly what I'll be wearing the next time I'm at the beach." — Kristen Nichols, Associate Director of Special Projects
2. Oséree
"Oséree has a vast collection of swimsuits, but I absolutely love the pieces from its signature Lumière collection, which are made from Lurex and have a glistening effect."
3. Solid & Striped
"I'm always impressed by how Solid & Striped popularizes a lot of the swim trends we see on Instagram." — Kat Collings, Editor-in-Chief
4. Leslie Amon
"Leslie Amon suits have impeccable quality and a design POV that I find truly unique."
5. Missoni
"I think we can all agree that Missoni swimwear is iconic." — Nicole Akhtarzad Eshaghpour, Editor-at-Large
6. Hunza G
"In all honesty, one reason I love Hunza G pieces is that you don't need to figure out which size to order. They're very stretchy, so one size fits XS to L. Plus, they're timeless and chic." — Ally Payer, Senior Fashion Editor
8. Faithfull the Brand
"Just like its clothes, Faithfull the Brand's swimwear has the prettiest prints and most flattering cuts."
9. MyraSwim
"Normally, I have to choose between a 'cute' swimsuit and one that I can actually swim in, but that's not the case with Myra, which has insanely comfortable suits that are designed without any hardware or boning. They're all timeless and classic options." — Anna LaPlaca, Senior Fashion Editor
10. Ookioh
"I'm turning to Ookioh for my trendier swimsuits this summer since they're stocking the retro, underwire bikini trend I'm so here for."
11. H&M
"This might surprise you, but H&M has a really great selection of swimwear that looks way more expensive than it is." — Judith Jones, Senior Market Editor
12. Verdelimon
"Verdelimon is a Colombian brand that makes colorful, cheery swimsuits that are practically begging to be Instagrammed." — Erin Fitzpatrick, Associate Director of Fashion News
This post was published at an earlier date and has been updated.
Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.