Trends
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Leopard Print Is Fine, But This Is the Unexpected Shoe Print Fashion People Are Already Wearing on Repeat
Controversial yet chic.
By Jennifer Camp Forbes
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I've Just Found *the* Denim Trend Parisian Women Are Wearing With Kitten Heels
Did I mention it's on sale?
By Josephine Hadjiloucas
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6 Summer Prints You'll Find Everywhere—From Happier Grocery in NYC to LouLou in Saint-Tropez
Here's what the fashion set can't get enough of.
By Kristen Nichols
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Trust Me—These 5 Summer Trends Will Still Be Dominating in The Fall
Invest now, wear all year.
By Yusra Siddiqui
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This 2010s-Coded Shoe Trend Is About to See a Massive Revival
Hailey Bieber and Alexa Chung are already fans.
By Kaitlin Clapinski
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This Anti-Trend Item Makes Every Summer Outfit a Success
Wrinkly clothes have never been cooler.
By Allyson Payer
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I'm a Fashion Director Who Just Got Back From Paris—7 Summer Trends About to Take Over
Your ticket to Paris Fashion Week.
By Sierra Mayhew
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Bermuda Shorts, Bloomers, and Cutoffs, Begone—Expert Dressers Only Care About These Elegant Shorts
*The* shorts of the summer.
By Anna LaPlaca
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If I Were Summering in Copenhagen, This Would Be My Shopping List
You're guaranteed to look effortlessly cool with these pieces.
By Sierra Mayhew
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The Outfit Trend Worn by It Girls of Every Era Is Back for Summer 2025
My favorite kind of suit.
By Kerane Marcellus
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I'm in Desperate Need of Cool and Trendy Summer Accessories—Luisaviaroma Has Everything I'm Looking For
Here's how to make any outfit 10 times better.
By Sasha Mironer
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The Summer 2025 It-Girl Wardrobe: 7 Highly Specific Items They're All Wearing
Aka the season's most wanted.
By Anna LaPlaca
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The Latest
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Not Flats and Not Heels—This In-Between Shoe Trend Looks So Good With LBDs
Elle Fanning is on board.
By Erin Fitzpatrick
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Jasmine Tookes Revealed Her Lip Combo on IG—This Scandi-Girl Lip Liner Is Key
It's so underrated.
By Kaitlyn McLintock
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Calling It: Within a Month, Everyone Will Be Wearing This Cropped-Pants-and-T-Shirt Outfit
Jennifer Lawrence is leading the charge.
By Allyson Payer
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J.Crew's Luxe Cashmere Is Finally on Sale—21 Top Picks That'll Definitely Sell Out
Score up to 40% off on gorgeous deals.
By Chichi Offor
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April Lockhart's Mission to Make Disabled Creatives Impossible to Ignore
Here's everything you need to know.
By Sierra Mayhew
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13 Ash-Brown Hair Ideas That Are Low-Maintenance and Effortlessly Cool, According to Stylists
Ready to book that appointment?
By Maya Thomas
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Dripping in Wealth Is the Vibe—These 32 Elevated Nordstrom and Zara Summer Finds Fit the Bill Perfectly
Under $200 and guaranteed to sell out.
By Jennifer Camp Forbes
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I Know My Fashion Friends Will Like These Discounted Items From the Nordstrom Anniversary Sale
Ending August 3.
By Audry Hiaoui
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Capris, Sunglasses, Scarves—Jackie O's Summer Style Has Never Been More Relevant
Peak chic.
By Ana Escalante
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13 Smart Purchases That Have Helped Me Stop Overpacking
My recent suitcases have even surprised me.
By Allyson Payer
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Owning Any of These 7 Summer Shoe Trends Is a Sign of Good Taste
IYKYK.
By Eliza Huber
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All of My Friends With Cool Style Are Doing This Ear Piercing Trend That'll Never Become Dated
Stacks on stacks.
By Kerane Marcellus
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Celebrity Style
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L.A. It Girls Are Swapping XL Totes for the Elevated Bag Trend Made for Pilates and Matcha Runs
Hailey Bieber being one.
By Nikki Chwatt
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Spotted in West Village: The Non-White Dress Trend That Fashion People Are Wearing Nonstop With Flip-Flops
Easy elegance.
By Eliza Huber
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Victoria's Secret Model Devyn Garcia Told Me All About the New "Better Than Braless" Bra That's About to Go Viral
Read our interview.
By Drew Elovitz
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Fashion People in NYC Just Found a New Shoe Color Trend That Makes "Basic" Minidresses Feel So Fresh
Hint: It's not butter yellow.
By Nikki Chwatt
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Spotted in the English Countryside: The "Ugly" It Shoes That Make White Skirts Look Cooler Than They Did Last Year
Elsa Hosk knows best.
By Allyson Payer
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Katie Holmes Is Already Wearing the Boho Boot Color Trend Fashion People Everywhere Will Wear This Fall
Not once, but twice.
By Nikki Chwatt
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Over Ballet Flats? In NYC, Fashion People Prefer to Wear Miniskirts With This Sleeker Heel Alternative
Try it and you'll see.
By Eliza Huber
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When What Shoe Color to Wear Isn't Obvious, This Is the One Fashion People Always Choose
Hint: It's not a neutral.
By Allyson Payer
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At the Airport in Italy, J.Lo Ditched Wide-Leg Pants and Heels for These Elegant Skirt and Sandal Trends
Changing things up.
By Allyson Payer
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PSA: Fashion People in NYC and Italy Are Wearing This "Dated" Flat-Shoe Trend With Denim Skirts and Dresses
Gwyneth Paltrow and Anne Hathaway are on board.
By Nikki Chwatt
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No More Black Mesh Flats Needed—Chic Dressers Are Buying Them in This Color Now
Spotted at Erewhon.
By Allyson Payer
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Our Editors' Picks
Video
Shopping
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J.Crew's Luxe Cashmere Is Finally on Sale—21 Top Picks That'll Definitely Sell Out
Score up to 40% off on gorgeous deals.
By Chichi Offor
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Dripping in Wealth Is the Vibe—These 32 Elevated Nordstrom and Zara Summer Finds Fit the Bill Perfectly
Under $200 and guaranteed to sell out.
By Jennifer Camp Forbes
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I Know My Fashion Friends Will Like These Discounted Items From the Nordstrom Anniversary Sale
Ending August 3.
By Audry Hiaoui
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13 Smart Purchases That Have Helped Me Stop Overpacking
My recent suitcases have even surprised me.
By Allyson Payer
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Owning Any of These 7 Summer Shoe Trends Is a Sign of Good Taste
IYKYK.
By Eliza Huber
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All of My Friends With Cool Style Are Doing This Ear Piercing Trend That'll Never Become Dated
Stacks on stacks.
By Kerane Marcellus
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Gap, Free People, and Madewell Are All Having Sales—These Are the Pieces Worth Buying
For chic basics.
By Audry Hiaoui
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The Most Stylish People I Follow Are All Wearing These 5 Brands This Summer
From my feed to yours.
By Natalie Gray Herder
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I'm the Head of Design at Old Navy—These Are the 4 Denim Trends That Matter This Fall
All under $50.
By Judith Jones
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Your Fashion Horoscope Is In: These Are the Adidas Sneakers to Shop Based on Your Zodiac Sign
The stars have aligned on your shopping fate.
By Kaitlin Clapinski
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Stop Attempting to Navigate Zara—I, an Expert, Dug Up All the New Items Worth Buying
Twenty-seven of them, to be exact.
By Eliza Huber
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Exciting News: J.Crew and Rouje Have Collaborated on a Capsule Collection—No Surprise, We Want Everything
Parisian vintage romance meets East Coast cool.
By Judith Jones
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Features
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Keke Palmer Is Redefining Her Legacy
On the heels of her new album, Just Keke, the multi-hyphenate spills all.
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The Summer of Molly Gordon Has Arrived
Between season 4 of The Bear and her new comedy Oh, Hi! our June cover star is stealing scenes and our hearts.
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Inside Luna Blaise's Rapid Rise to Blockbuster Status
It's the dawn of a new age.
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Megan Thee Stallion's Next Act? Total Hot-Girl Domination
Between forthcoming music and a new swimwear line, Megan Thee Stallion is gearing up for her hottest summer yet.
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Esther McGregor Is This Generation's Most Versatile Talent
The We Were Liars star takes center stage in our June In Focus feature.
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The Marvelous Florence Pugh
Florence Pugh is a big-tent superhero, a beloved actress with major indie cred, and still everyone's favorite customer at the bar. How does she pull that off?
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Enya Umanzor Loves to Talk, and Everyone Who Follows Her Loves to Listen
She knows she's the loudest woman in the room. She just doesn't care.
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Reimagining Girlhood With Zaya Wade
At just 17 years old, Zaya Wade is rewriting the narrative on what it means to be a Gen Zer.
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Chase Sui Wonders Demands Your Attention
The burgeoning actress came of age with Seth Rogen's movies. Now, she's starring in his latest project—The Studio, the Hollywood meta comedy now streaming on Apple TV+.
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Everybody Wants This—Laufey on Her Unexpected Music Journey
She didn't hear any of the music she wanted, so she made it.
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Sarah Catherine Hook Knows She's Your Girl
The White Lotus breakout star felt a kinship to this season's Piper Ratliff instantly.
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Simone Ashley Is in the Fast Lane
Since her breakout role in Bridgerton, our Spring Issue cover star has quickly risen to A-list status. Up next, she masters the rom-com leading lady.
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Luxury
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I Found The Row's Next Viral Bag, and Elsa Hosk Is Already Wearing It
It could very well be the next Margaux.
By Anna LaPlaca
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We Know It's Still Summer, But This Soon-to-Be Fall It Bag Will Be on Every Cool Girl Come September
Guaranteed.
By Nikki Chwatt
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I'm a Fashion Director Who Just Got Back From Paris—7 Summer Trends About to Take Over
Your ticket to Paris Fashion Week.
By Sierra Mayhew
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The It Sunglasses of Summer 2025 Are Officially Here—They're Chanel, of Course
The accessory of the season.
By Kristen Nichols
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Michael Rider Brings a French American Take on Preppy-Bourgeois Style to His Stellar Celine Debut
Inside the spring 2026 collection.
By Kristen Nichols
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Believe Me—You'll Still Want These 36 Items in 2026 (and '27 and '28)
Timeless with a capital T.
By Eliza Huber
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We're Just Going to Say It—These Are the Designers That Should've Dressed CBK On-Screen
Because we've seen previews of the series, and we have thoughts.
By Sierra Mayhew
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The Most Talked-About Under-$800 Fashion Finds of the Summer? They're Right Here
Tassels, shell pendants, and silk scarves—oh my!
By Ana Escalante
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The 5 Brands to Shop for Beach Bags That You'll Love and Keep Forever
Trust me on this one.
By Nicole Akhtarzad Eshaghpour
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Jacquemus Just Declared That This Subtle Style Accent Will Be Just as Popular in Summer 2026
The small detail creates a lasting impact.
By Nikki Chwatt
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I Love a Summer Splurge—35 On-Sale Luxury Items I'm Lusting After From Nordstrom, Mytheresa, and Saks
Seen in Bodrum, Palma, and Nice.
By Ana Escalante
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Boring Sandals Are So 2024—This Summer, Even Minimalists Are Playing Around With Fun Footwear
Beads, hardware, and more.
By Eliza Huber
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The Luxury Edit
Skin
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Dua and Callum's Romantic Sicilian Getaway Includes Yacht Selfies, Valentino, and This Skin-Plumping SPF
Call it a Euro-summer starter pack.
By Jamie Schneider
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I Sleuthed This BTS Shot From The Summer I Turned Pretty—10 Belly-Approved Beauty Products
From an iconic lip balm to a drugstore serum.
By Kaitlyn McLintock
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From Sofwave to Salmon Sperm: Every Pre-Wedding Skin Treatment to Know in 2025
The experts have spoken.
By Jamie Schneider
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Nordstrom Has Some Super-Effective (and On-Sale) Skincare Products—These 13 Will Sell Out First
Midsummer skincare reset, anyone?
By Kaitlyn McLintock
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Spotted on Sabrina Carpenter's Nightstand: The High-Tech Tool That Gives You Butter Skin (I Can Attest)
The hype is real.
By Jamie Schneider
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Plot Twist: My Dewiest Summer Skin Came Courtesy of This Unexpected Product
It's the number one essential for the season.
By Shawna Hudson
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I Just Found Out Anne Hathaway Uses This Luxe, Skin-Sculpting Cream—Now I Want to Buy It in Bulk
A celeb skin staple, revealed.
By Kaitlyn McLintock
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Love Island's Leah Kateb and I Share the Same Beauty MO—11 Products We Buy on Repeat
Including her secret weapons for baby-soft skin.
By Shawna Hudson
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Marianna Hewitt Swears By These 17 Beauty Staples for a Sun-Kissed Glow (Including a Secret "Blonzer")
The Summer Fridays co-founder shares her beauty essentials.
By Emma Walsh
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My Entire K-Beauty Routine Is on Sale for Amazon Prime Day, and I'm Wasting No Time
*Wallet sheds a small tear.*
By Shawna Hudson
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TikTok Sleuths Have Been Trying to Uncover This Secret Lip Balm for Weeks—We Have Official Details
Spoiler: The hype is well warranted.
By Jamie Schneider
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I'm 32, and This Best-Selling K-Beauty Brand Is the Backbone of My Skincare Routine—Here's Why
Yes, I'm starting to notice signs of aging.
By Erin Jahns
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This British Skincare Brand Has Been Iconic for 40 Years—6 Transformative Products I Think Everyone Should Own
Including the new cleansing oil that changed my mind about cleansing oils.
By Erin Jahns
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Psst, Even Derms Can't Get Enough of These 14 Incredibly Good French Pharmacy Staples
They never miss a chance to stock up.
By Shawna Hudson
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Nails
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When It Comes to Nail Trends, Selena Gomez Is the Arbiter of Taste—Her 7 Best Looks to Copy
From coffee chrome to peach champagne.
By Jamie Schneider
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I Ditched the Neutral Nail Look for These $16 Salon-Worthy Press-Ons—Now I'm Never Going Back
Check out these editor-approved styles.
By Sabrina Talbert
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Hailey Bieber and Kourtney Kardashian Just Cosigned Summer's Juiciest Nail Trend
Yellow nails are having a moment.
By Kaitlyn McLintock
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I've Been a Fan of "Princess Nails" for Years—the 15 Classiest Designs I'd Wear In a Heartbeat
Show these to your nail artist ASAP.
By Maya Thomas
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First, Sabrina Carpenter, Now Dua Lipa: Celebs Love This "Outdated" Nail Design
That's it—I'm booking a manicure.
By Kaitlyn McLintock
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A Good Sandal-Worthy Pedicure Is Everything to Me—7 Stylish Summer Nail Colors I Can't Stop Wearing
Limoncello! Periwinkle! Ultramarine!
By Kaitlyn McLintock
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The "Italian Market" Manicure Is Summer's Peak Nail Trend—See the Best Designs to Send to Your Manicurist
This sparks joy.
By Kaitlyn McLintock
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Sabrina! Charli! Rihanna! These Celeb-Inspired Nail Colors Are Too Good to Pass Up for Prime Day
Celebrity shades at sale-rack prices.
By Alyssa Brascia
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Gel Manis at Home Are Shockingly Easy—10 Expert-Approved UV Lamps That Save You Time and Money
They're a must-have.
By Maya Thomas
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Not Butter Yellow, Not Sheer Pink: The Dreamiest Nail Color to Wear All Summer, Per Rihanna and Selena
The trendsetters have spoken.
By Jamie Schneider
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It's Official: "Pool Water" Nails Are Replacing Milky Manicures This Summer
The trend is flooding my FYP. Pun intended.
By Jamie Schneider
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I'm a Beauty-Obsessed F1 Fan—Here Are 20 Nail Designs I'm Texting to My Nail Tech
I'm repping these teams all season long.
By Sabrina Talbert
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Makeup
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From Rhode to Chanel—10 Blush Sticks You Need for a Breezy Rom-Com Flush
Obsessed is an understatement.
By Jamie Schneider
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No Lie, You Could Save $996 on a Makeup Restock at Nordstrom's Anniversary Sale RN
I can't believe these products are still in stock.
By Alyssa Brascia
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Gabbriette Swapped Concealer Lips for the Off-Season Combo That Weirdly Works for Summer 2025
We're dying to try it.
By Alyssa Brascia
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Lola Tung's TSITP Premiere Look Was Smoky, Sultry Perfection—Every $15-and-Under Item She Wore
Shop them here.
By Kaitlyn McLintock
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Frosty Silver, Baby Blue, and Cherry Red—Cool-Toned Makeup Is the (Unexpected) Star of the Summer
Major makeup inspo ahead.
By Kaitlyn McLintock
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Not Black, Not Brown: The "Polarizing" Mascara Color Dua Lipa Inspired Me to Wear All Summer
Kiss the basics goodbye.
By Alyssa Brascia
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I'm a Bridal Makeup Artist—5 Fail-Safe Drugstore Essentials I Use on Practically Every Client
Performance > price
By Kaitlyn McLintock
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"You Would Think I Was on Latisse": Keke Palmer on the Lengthening Mascara She Loves for Natural Lashes
She absolutely loves it.
By Kaitlyn McLintock
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20 Years Later, the Coolest Brands Are Bringing Back One of the Most Iconic Y2K Beauty Trends
Be still, my beating (millennial) heart.
By Kaitlyn McLintock
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3 Chic Parisian Women Just Told Me Their Top French-Girl Makeup Tips
You're welcome.
By Jamie Schneider
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Collecting Lip Stains Is My Sport of Choice—This New French Lip Nectar Is the Chicest One I Own
It's giving Jane Birkin in the South of France.
By Kaitlyn McLintock
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I've Been Inspired By Maximalist MUAs for Years—3 Pros You Should Have Been Following Yesterday
Putting the "art" in makeup artist.
By Alyssa Brascia
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Fragrance
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Gold Hoops, a White Tee, and This New Body Mist: The No-Fail Recipe for an Effortlessly Cool Summer
Easy-breezy.
By Kaitlyn McLintock
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I Always Get Compliments on Zara Perfumes—These 14 Could Easily Pass for Designer
It's time for my seasonal restock.
By Grace Lindsay
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I'm Super Picky About Perfumes, But I'll Fold for These 10 Buys on Amazon Prime Day
*Adds to cart*
By Sabrina Talbert
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I'm a Scent-Obsessed Editor, and I Recommend These 15 Nordstrom Perfumes to Anyone Who Will Listen
They're the foundation of my fragrance wardrobe.
By Kaitlyn McLintock
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WWW Beauty Editors Just Discovered Each Other's "Twin Flame" Fragrances
Smells like success.
By Maya Thomas
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I'm a Beauty Editor Who Loves a Good Vacation Scent—10 On-Sale Fragrances I'm Eyeing at Sephora
They won't be available for long.
By Jamie Schneider
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I Wasn't Allowed to Wear Perfume, so I Created This Viral, Compliment-Inducing Scent
DedCool founder Carina Chaz shares her cool-girl beauty recs.
By Emma Walsh
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Our Group Chat's Favorite Clean Perfume Just Got a New, Limited-Edition Sister Scent
It evokes a meandering drive down the California coast.
By Kaitlyn McLintock
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Valentino's New Fragrance Collection Smells Like Summer in Rome, Bottled
Bringing the Eternal City to you.
By Shawna Hudson
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I Stopped Someone Mid-Workout to Ask What Perfume They Were Wearing—It's $23, and I Can't Stop Spraying It
You'll legitimately never guess what it is.
By Jamie Schneider
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I'm Ditching My Usual Fragrance Wardrobe for These 4 Incredible Summer Body Mists
I can't stop spritzing myself.
By Shawna Hudson
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PSA: Only Wear This Fragrance Note If You Want to Feel Energized, Enlightened, and Enchanted
It's stunning.
By Maya Thomas
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Hair
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IMO, This Keratin Treatment Dupe Deserves Way More Hype, and It's 47% Off
Snag it while you can.
By Jamie Schneider
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Nordstrom Has Some Super-Effective (and On-Sale) Skincare Products—These 13 Will Sell Out First
Midsummer skincare reset, anyone?
By Kaitlyn McLintock
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Fashion People Are Asking for Riviera Bobs in Droves—12 Ideas for Your Next Chop
Très chic.
By Alyssa Brascia
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Plot Twist: My Dewiest Summer Skin Came Courtesy of This Unexpected Product
It's the number one essential for the season.
By Shawna Hudson
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This Celeb Stylist Is Known for Making Hair Trends Go Viral (Ahem, Prada Bob), so I Asked Him for Inspo
Get to know the artist behind the buzziest looks.
By Jamie Schneider
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Love Island's Leah Kateb and I Share the Same Beauty MO—11 Products We Buy on Repeat
Including her secret weapons for baby-soft skin.
By Shawna Hudson
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From a $13 Shine Spray to a $7 Headband: The Drugstore Gems a Celebrity Hairstylist Keeps in Her Kit
"I always mix high and low."
By Kaitlyn McLintock
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I'm in My Garden Girl Era—30 Botanical Beauty Buys That Are Ripe for the Picking
BRB, I'm grabbing my wicker basket.
By Maya Thomas
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TBH, I'm in Shock These 15 Hair Tools Are Still Available From Nordstrom's Anniversary Sale
You won't want to miss these.
By Maya Thomas
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The Swept Bob Is the Summer Haircut Trend Fashion Girls Are Getting to Look More Elegant
Trust me on this.
By Grace Lindsay
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Editors Agree: Of All the Hair Tools on Sale for Amazon Prime Day, These Are the 16 Must-Haves
We want them all.
By Maya Thomas
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I Shop for a Living—These 30 Elevated Fashion, Beauty, and Home Décor Picks From the Amazon Prime Day Sale Have My Attention
Chic, practical, and affordable.
By Jennifer Camp Forbes
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Living
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Your Ultimate Guide for Being the Best Dressed Wedding Guest
Stress less.
By Nicole Akhtarzad Eshaghpour
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Designers Are Finally Beginning to Understand the Plus-Size Bride—Why Did It Take So Long?
By Ana Escalante
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Frequent Flyers, I’m Talking To You—24 Nordstrom Anniversary Sale Travel Items Calling Your Name
Every item you need to jetset in style.
By Chichi Offor
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You Might Not Have Thought of These: 28 of the Best Travel Items on Sale for Amazon Prime Day 2025
Everything you need to jet set!
By Chichi Offor
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29 Aesthetically Pleasing Amazon Home Items That Any Stylish Person Would Love
Pretty finds for such a great deal.
By Chichi Offor
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From Shanghai to Montréal—Here's Everything a 19-Year-Old Race-Car Driver Packs for Long-Haul Flights
"Almost every two weeks, I'm somewhere else."
By Eliza Huber
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I've Been Traveling for a Month—This Is How I Made 45 Outfits With Just One Suitcase
This is the key to infinite outfits.
By Sierra Mayhew
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The Fashion-Editor Guide to Summer in Paris: The Buzziest Spots and What to Wear to Them
Read the list here.
By Kristen Nichols
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Skip the Instagram Hotspots—These 8 Alt European Destinations Are Where You'll Find the In-the-Know Crowd
Lesser known but just as covetable.
By Anna LaPlaca
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The 19 Most Stylish New Hotels in the World, From the Swiss Alps to the Heart of Bangkok
These chic openings boast impeccable interiors and astounding architecture.
By Erin Fitzpatrick
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The Best Beauty and Wellness Experiences Are Beyond the Hotel Spa—5 Treatments Worth Traveling For
From Korean color analysis to a Finnish sauna experience.
By Kaitlyn McLintock
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The Travel Issue 2025
Discover Who What Wear's inaugural Travel Issue filled with everything you need to know in insider travel this year.
By Who What Wear
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